Confectionery Market Opportunities: Trends and Growth Forecast, 2024-2032

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Market Overview

The global confectionery market size was USD 206.97 billion in 2023 and is projected to grow from USD 213.74 billion in 2024 to USD 278.36 billion by 2032 at a CAGR of 3.36% over the 2024-2032 period. Europe dominated the Confectionery Market with a market share of 38.38% in 2023.

Rising health consciousness among consumers will play a key role in augmenting the growth of this market, shares Fortune Business Insights™ in its recent report, titled “Confectionery Market Size, Share & Industry Analysis, By Type (Chocolate, Sugar, and Gums), Distribution Channel (Hypermarket/Supermarket, Convenience Stores, Departmental Stores, and Online Retails), and Regional Forecast, 2024 – 2032”.

Chocolate bars and candies usually have a lot of artificial sweeteners. Because health problems related to lifestyle are on the rise, even people who love chocolate are choosing products with organic and natural ingredients. For example, a study by a Swiss chocolate company found that the value of organic chocolates in Western Europe is €30 million. This change in what people want is likely to affect the chocolate market soon.

List of Key Players Covered in the Report:

  • Super Confectionery
  • Ezaki Glico Co., Ltd.
  • The Hershey Company
  • Mondelez International
  • Ferrero SpA
  • HARIBO GmbH & Co. KG
  • Chocoladefabriken Lindt & Sprungli AG
  • Meiji Holdings Co., Ltd.
  • Nestle S.A.
  • Barry Callebaut

Source: https://www.fortunebusinessinsights.com/industry-reports/confectionery-market-100542

According to the confectionery market report, the value of this market stood at USD 190.77 billion in 2018. The report further contains answers to the following questions:

  • What are the major factors driving the market?
  • What are the main hurdles that the market is facing and will face in the future?
  • What are the key market segments?
  • Which region or regions hold the largest potential for the market to grow?
  • How are the competitive dynamics shaping the market?
  • Who are the prominent players in this market and what are their key strategies?

Market Driver

Hectic Lifestyles to Foster Sales Opportunities

The world’s economy is growing, creating more jobs and business chances. More people can get education and skills, leading to more workers and more office spaces, especially in big cities. This busy lifestyle is making people more stressed and unhealthy. To cope, many people are looking for snacks that are quick, healthy, and low in sugar and fat. Chocolate, which is good for health, is the most popular snack. Companies are making chocolate without sugar and with organic ingredients to appeal to people who care about their health. Also, eating chocolate can be good for the body. A study from Loma Linda University found that chocolate can improve brain health, lower stress, and reduce inflammation.

The Sweet Spot: Understanding the Confectionery Market

The confectionery market covers many types of sweets like chocolates and candies, worth billions and growing every year. People are buying more sweets because they enjoy them and find comfort in them.

Trends Driving the Market

  1. Healthier Options

People want candy that’s not just tasty but also good for them. They look for sweets with less sugar, are organic, or use natural ingredients. This has made it easier to find healthier candy choices.

  1. Expensive and Unique

People are ready to spend more on candy that’s special and made by hand. They enjoy buying high-quality, unique candies that give them a special experience.

  1. Creative Flavors

Candy companies are always coming up with new flavors and ways to make candy. From candies with exotic fruits to spicy-sweet ones, there’s a lot of creative candy out there to try.

Regional Analysis

Europe to Lead the Pack; Asia-Pacific to Showcase Excellent Growth Trajectory

Europe is expected to lead the confectionery market with 39% market share in 2018, mainly due to high demand for premium chocolate products. People want unique and high-quality sweets and are ready to pay for them, leading companies to improve their products in Europe. Asia-Pacific also has great potential for growth because of more money available, a growing number of young and working people, and fast city growth. This has led many companies to try to enter the Asian market, especially China and India, by using various strategies.

Competitive Landscape

Launch of Natural Extracts-derived Products to Spur Competition

The candy market is expected to be very competitive as companies try to keep up with the increasing demand for organic candies. They are also looking to sell their products in more countries by launching new items.

Industry Developments:

  • July 2019: Nestle, the Swiss multinational, created a new chocolate product with no added sugar, enabling its loyal customers to enjoy the company’s 70% dark chocolate wholesale. Called the Cacao Fruit Chocolate, the product will be infused with natural cacao pulp which will function as the sweetener for the chocolate.
  • May 2018: The Swiss chocolate manufacturer Barry Callebaut opened the first chocolate center in Africa called the CHOCOLATE ACADEMY™. Located in Johannesburg, South Africa, the academy will focus on teaching training budding chocolate-makers, professionals, and enthusiasts with the latest trends and technologies of the confectionery world.